Leading CX experts Peter Graf, Senior Vice President of Strategy at Genesys, and Mila D’Antonio, Principal Analyst at Omdia, share insights on how AI is applied across the full customer lifecycle.

The session explores frameworks for evaluating capabilities and mindsets that support transformation, as well as practical ways to turn AI into a measurable business impact. Watch to gain a clear perspective on how AI can be systematically integrated into experience strategies and the outcomes it can enable.

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