{"id":130,"date":"2025-08-26T18:45:54","date_gmt":"2025-08-26T18:45:54","guid":{"rendered":"https:\/\/storyblok-hub.itcurated.com\/?p=130"},"modified":"2025-09-12T16:01:53","modified_gmt":"2025-09-12T16:01:53","slug":"shorter-fintech-build-time-with-headless","status":"publish","type":"post","link":"https:\/\/itcurated.com\/storyblok-hub\/shorter-fintech-build-time-with-headless\/","title":{"rendered":"Shorter FinTech Build Time With Headless"},"content":{"rendered":"\n\n    <div class=\"post-custom-list__inner post-custom-list__inner--size post-custom-list__inner--margin-24\">\n        <ul>\n<li><strong>Headquarters:<\/strong>\u00a0Amsterdam, The Netherlands<\/li>\n<li><strong>Technology Stack:<\/strong>\u00a0Next.js, AWS<\/li>\n<\/ul>\n    <\/div>\n\n\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-95180c648e182963383519961ab11396 wp-block-paragraph\"><a href=\"https:\/\/new10.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">New10 <\/a>is a FinTech company that is gaining popularity in the Dutch loan and finance scene. To keep up with the company&#8217;s growth and future plans, they needed a strong CMS. New10 used Storyblok to help shorten build time and set up their teams for success. By using Storyblok,&nbsp;<strong>they built their site in only 2 months from a Gatsby setup to a NextJS implementation with the Storyblok Bridge and client API.<\/strong><\/p>\n\n\n    <div class=\"stats-strip-block green margin-66\">\n                    <div class=\"stats-strip-block__item\">\n                <div class=\"stats-strip-block__item-title\">\n                    <p>2 months<\/p>                <\/div>\n                <div class=\"stats-strip-block__item-description\">\n                    <p>Build time<\/p>                <\/div>\n            <\/div>\n                    <div class=\"stats-strip-block__item\">\n                <div class=\"stats-strip-block__item-title\">\n                    <p>Seconds<\/p>                <\/div>\n                <div class=\"stats-strip-block__item-description\">\n                    <p>To deployment<\/p>                <\/div>\n            <\/div>\n                    <div class=\"stats-strip-block__item\">\n                <div class=\"stats-strip-block__item-title\">\n                    <p>1 Sprint<\/p>                <\/div>\n                <div class=\"stats-strip-block__item-description\">\n                    <p>for newcomers to learn<\/p>                <\/div>\n            <\/div>\n            <\/div>\n\n\n\n\n\n\n\n\n\n\n    <div class=\"quote-with-author-block\">\n        <div class=\"quote-with-author-block__quote\">\n            <p style=\"text-align: center\"><strong>Editing a simple button used to take us 8 pages with our previous CMS. Now, it&#8217;s all in one place and just a click away. Storyblok strikes the perfect balance between performance, static hosting, and fast-paced content processes.<\/strong><\/p>\n        <\/div>\n        <div class=\"quote-with-author-block__author-wrap\">\n            <div class=\"quote-with-author-block__image-wrap\">\n                                    <img decoding=\"async\" src=\"https:\/\/storyblok-hub.itcurated.com\/wp-content\/uploads\/2025\/08\/sean-kiefer.webp\" alt=\"author image\">\n                            <\/div>\n            <div class=\"quote-with-author-block__author-content\">\n                <div class=\"quote-with-author-block__author-name\">\n                    Sean Kiefer                <\/div>\n                <div class=\"quote-with-author-block__author-position\">\n                    Engineering Manager &#038; Tech Lead at New10                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n\n\n\n\n<h2 class=\"wp-block-heading\">Moving from one headless platform to another<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">When New10 started out, they used a headless CMS to build their website. This acted as a building block in the form of a website builder for the content team. But as New10 grew, the CMS became too complicated to use. They decided to rethink their website and come up with new requirements to make it better, including:<\/p>\n\n\n\n\n    <div class=\"post-custom-list__inner post-custom-list__inner--default post-custom-list__inner--margin-24\">\n        <ul>\n<li>A more dynamic setup to ease developer reliance by the content team<\/li>\n<li>A ready-to-use system that is server-side rendered and dynamically updated<\/li>\n<\/ul>\n    <\/div>\n\n\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1898\" height=\"841\" src=\"https:\/\/storyblok-hub.itcurated.com\/wp-content\/uploads\/2025\/08\/screenshot.webp\" alt=\"\" class=\"wp-image-602\" srcset=\"https:\/\/storyblok-hub.itcurated.com\/wp-content\/uploads\/2025\/08\/screenshot.webp 1898w, https:\/\/storyblok-hub.itcurated.com\/wp-content\/uploads\/2025\/08\/screenshot-768x340.webp 768w, https:\/\/storyblok-hub.itcurated.com\/wp-content\/uploads\/2025\/08\/screenshot-1536x681.webp 1536w\" sizes=\"auto, (max-width: 1898px) 100vw, 1898px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Taking on Storyblok as New10\u2019s CMS of choice<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Staying with their previous CMS meant an entirely new pipeline and deployment would have had to be built from scratch. It was decided then that New10\u2019s main website would be hosted through Storyblok. The CMS can handle static product pages, campaign pages targeted for Google Ads, blog pages, and unique client story pages.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New10 was also able to fulfill the following requirements with Storyblok through:<\/p>\n\n\n\n\n    <div class=\"post-custom-list__inner post-custom-list__inner--default post-custom-list__inner--margin-24\">\n        <ul>\n<li><span style=\"color: #000000\">A\u00a0<a style=\"color: #000000\" href=\"https:\/\/www.storyblok.com\/docs\/editor-guides\/visual-editor\" target=\"_blank\" rel=\"noopener\" data-fpl-component=\"primitive\">Visual Editor<\/a>\u00a0with an easy-to-understand UI and ease of setup<\/span><\/li>\n<li><span style=\"color: #000000\">An\u00a0<a style=\"color: #000000\" href=\"https:\/\/www.storyblok.com\/cl\/app-store\" target=\"_blank\" rel=\"noopener\" data-fpl-component=\"primitive\">accessible app store <\/a>that could host New10\u2019s exploration into their new space<\/span><\/li>\n<li><span style=\"color: #000000\">AWS-based to support their previous technology stack as well as compatible with S3 backups<\/span><\/li>\n<li><span style=\"color: #000000\">Allowing marketers to make their own decisions and changes without any dependency on a developer<\/span><\/li>\n<li><span style=\"color: #000000\">An Image API on the tech side that could allow resizing of images on the fly<\/span><\/li>\n<li><span style=\"color: #000000\">An out-of-the-box headless system that was easy to use for both developers and marketers<\/span><\/li>\n<li><span style=\"color: #000000\">Improve previous publishing times from 15 minutes to a matter of seconds. The team can view real-time changes using NextJS and publish them due to caching. This way, the team can stay up-to-date with the latest changes without any delays.<\/span><\/li>\n<\/ul>\n    <\/div>\n\n\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How does New10 use Storyblok for its various product pages to support its growth?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">New10 hosts multiple content types that host various sections of their main website. This allows their content types to be interchangeable and build any static page they need on the go. On the front end, the website is hosted through NextJS to build all components. It also means they\u2019ll be able to expand to the many pages and website sections they\u2019ll need as they grow.<\/p>\n\n\n\n\n    <div class=\"quote-with-author-block\">\n        <div class=\"quote-with-author-block__quote\">\n            <p style=\"text-align: center\"><strong>Our content team\u2019s lives have become more enjoyable with Storyblok, where they\u2019re able to push campaigns and content live in a matter of seconds.<\/strong><\/p>\n        <\/div>\n        <div class=\"quote-with-author-block__author-wrap\">\n            <div class=\"quote-with-author-block__image-wrap\">\n                                    <img decoding=\"async\" src=\"https:\/\/storyblok-hub.itcurated.com\/wp-content\/uploads\/2025\/08\/guilherme-medeiros.webp\" alt=\"author image\">\n                            <\/div>\n            <div class=\"quote-with-author-block__author-content\">\n                <div class=\"quote-with-author-block__author-name\">\n                    Guilherme Medeiros                <\/div>\n                <div class=\"quote-with-author-block__author-position\">\n                    VP of Engineering at New10                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n\n\n\n\n<p class=\"wp-block-paragraph\">On their previous setup, it took 15 minutes to run a pipeline, and finding any mistakes at the end meant restarting the process from scratch. With Storyblok, changes can be live-previewed via NextJS with production through caching. This allows everything to be regenerated server-side. Deployments no longer need to be code-based, as they are all stored in Storyblok.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Building a website in a matter of 2 months<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The entire process had an overall build time of 2 months. This includes migration from the previous headless CMS and Gatsby setup to NextJS implementation. By far, New10 noted that the biggest success was in their lead time for content changes. The Visual Editor and Storyblok\u2019s staging features streamlined the content process for the team.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New10 was also able to introduce its own component blocks to its setup. This is through a data layer that connects to custom Storyblok-related components that then load agnostic components. This led to a major improvement in the speed it took to push new pages, campaigns, or content live. For the engineers, building new components and schemas within their setup has been easy and straightforward. New engineers that have joined need only one sprint (1 to 4 weeks) to be up and running with Storyblok without any prior experience.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>New10, a FinTech company, used Storyblok to cut their build time by two months. Find out how this led to enterprise growth and set their teams up for success.<\/p>\n","protected":false},"author":1,"featured_media":106,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[13],"class_list":["post-130","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-scale-like-a-boss","tag-case-study"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Shorter FinTech Build Time With Headless - Storyblok<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Shorter FinTech Build Time With Headless - Storyblok\" \/>\n<meta property=\"og:description\" content=\"New10, a FinTech company, used Storyblok to cut their build time by two months. 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